Diverse portfolio of print and online marketing, promotional, and educational materials including annual reports, brochures, posters, logos, manuals, invitations, direct marketing postcards, conference and event displays, building signage, videos, and more.
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VISUAL ASSETS
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Creator of the following New York Blood Center Enterprises (NYBCe) visual assets: Brand and Graphic Standards Employee Training Video, Brand and Graphic Standards Manual, Community Report, Transfusion Options Guide, Conference Booth Graphics, COVID-19 Research Repository Logo, Display Banners, 50th Anniversary Logo, Comprehensive Cell Solutions Brochure, Genomics Symposium Program, Pharmacy Services Bleeding Disorders Brochure, NYBC Early History Brochure, Wiener Lecture Poster, 2021 Holiday Card Collection, Clinical Services Direct Mail Campaign Postcards, Wiener Lecture Program, NYBCeConnect Employee Newsletter, AABB Direct Mail Postcard, AABB Reception Invitation, Fall Gala Save the Date, Fall Gala Invitation, FDNY/NYBC Honorary Lapel Pin, LFKRI Research Report, National Center for Blood Group Genomics Brochure, NYBCe Fundraising Campaign Pledge Card, WebSearch Training Manual, NYBCe Transfusion History Brochure, Immunohematology and Genomics Lab Direct Mail Postcard, Autologous Transfusion One Pager
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Served as managing editor of the following signature Hospital for Special Surgery and Ovarian Cancer Research Fund Alliance publications: Alumni News, Orthopedic Surgery Annual Report, HealthConnection, SNEAKER Project Cookbook, HOPE Newsletter
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VIDEO PRODUCTION
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Producer of a variety of video content, including the NYBCe Rye Campus Video, Enterprises Happy Holidays Video, and NYBCe Clean Out Days Video, as well as the following educational/promotional video content:
